{"id":34838,"date":"2026-02-02T14:30:33","date_gmt":"2026-02-02T13:30:33","guid":{"rendered":"https:\/\/www.rememberme-forever.com\/evropske-fondy\/"},"modified":"2026-07-23T15:01:56","modified_gmt":"2026-07-23T13:01:56","slug":"evropske-fondy","status":"publish","type":"page","link":"https:\/\/www.rememberme-forever.com\/cs\/evropske-fondy\/","title":{"rendered":"Evropsk\u00e9 fondy"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"146\" src=\"https:\/\/www.rememberme-forever.com\/wp-content\/uploads\/2026\/02\/FEPW_RP_UE_RGB-1-1024x146.png\" alt=\"logo financov&#xE1;n&#xED; EU\" class=\"wp-image-24539\" srcset=\"https:\/\/www.rememberme-forever.com\/wp-content\/uploads\/2026\/02\/FEPW_RP_UE_RGB-1-1024x146.png 1024w, https:\/\/www.rememberme-forever.com\/wp-content\/uploads\/2026\/02\/FEPW_RP_UE_RGB-1-300x43.png 300w, https:\/\/www.rememberme-forever.com\/wp-content\/uploads\/2026\/02\/FEPW_RP_UE_RGB-1-768x110.png 768w, https:\/\/www.rememberme-forever.com\/wp-content\/uploads\/2026\/02\/FEPW_RP_UE_RGB-1-1536x219.png 1536w, https:\/\/www.rememberme-forever.com\/wp-content\/uploads\/2026\/02\/FEPW_RP_UE_RGB-1-2048x292.png 2048w, https:\/\/www.rememberme-forever.com\/wp-content\/uploads\/2026\/02\/FEPW_RP_UE_RGB-1-600x86.png 600w, https:\/\/www.rememberme-forever.com\/wp-content\/uploads\/2026\/02\/FEPW_RP_UE_RGB-1-64x9.png 64w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\"><strong>N\u00e1zev projektu<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Pos\u00edlen\u00ed tr\u017en\u00ed pozice spole\u010dnosti Remember Forever prost\u0159ednictv\u00edm implementace doporu\u010den\u00ed z auditu a designov\u00e9 strategie<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Projekt je realizov\u00e1n spole\u010dnost\u00ed Remember Forever Jolanta Szewczyk a je spolufinancov\u00e1n Evropskou uni\u00ed v r\u00e1mci programu Evropsk\u00e9 fondy pro v\u00fdchodn\u00ed Polsko 2021\u20132027,<br\/>Opat\u0159en\u00ed 1.4 \u2013 Design v MSP.<br\/>\u010c\u00edslo projektu: FEPW.01.04-IP.01-0216\/25<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Popis projektu<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\">C\u00edlem projektu je pos\u00edlit tr\u017en\u00ed pozici spole\u010dnosti Remember Forever (RF) na trhu s krema\u010dn\u00edmi urnami prost\u0159ednictv\u00edm investic do nov\u00fdch v\u00fdrobn\u00edch technologi\u00ed a roz\u0161\u00ed\u0159en\u00ed nab\u00eddky produkt\u016f o inovativn\u00ed a personalizovan\u00e9 v\u00fdrobky v souladu s glob\u00e1ln\u00edmi tr\u017en\u00edmi trendy.<\/p>\n\n<p class=\"wp-block-paragraph\">V r\u00e1mci projektu byl proveden designov\u00fd audit a vypracov\u00e1na designov\u00e1 strategie, v\u010detn\u011b anal\u00fdzy sou\u010dasn\u00e9ho fungov\u00e1n\u00ed spole\u010dnosti, posouzen\u00ed st\u00e1vaj\u00edc\u00edho stavu designu a stanoven\u00ed sm\u011br\u016f a pl\u00e1n\u016f dal\u0161\u00edho rozvoje. Pl\u00e1novan\u00e9 aktivity p\u0159\u00edmo vypl\u00fdvaj\u00ed z doporu\u010den\u00ed obsa\u017een\u00fdch v auditu a vypracovan\u00e9 designov\u00e9 strategii.  <\/p>\n\n<p class=\"wp-block-paragraph\">P\u0159edm\u011btem projektu je realizace komplexn\u00edho designov\u00e9ho procesu umo\u017e\u0148uj\u00edc\u00edho v\u00fdvoj inovativn\u00ed produktov\u00e9 \u0159ady vylep\u0161en\u00edm st\u00e1vaj\u00edc\u00edch produkt\u016f a zaveden\u00edm zcela nov\u00fdch \u0159e\u0161en\u00ed.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Rozsah projektu \u2013 produkty<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>Vylep\u0161en\u00ed st\u00e1vaj\u00edc\u00edch produkt\u016f zahrnuje:<\/strong><\/p>\n\n<ul class=\"wp-block-list\">\n<li>\u2022 Kolekci dvojit\u00fdch uren,<\/li>\n\n\n\n<li>\u2022 Kolekci \u010dernob\u00edl\u00fdch laserem grav\u00edrovan\u00fdch plaket.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\"><strong>Zaveden\u00ed nov\u00fdch produkt\u016f zahrnuje:<\/strong><\/p>\n\n<ul class=\"wp-block-list\">\n<li>\u2022 Kolekci ekologick\u00fdch a biologicky rozlo\u017eiteln\u00fdch uren,<\/li>\n\n\n\n<li>\u2022 Kolekci uren s UV tiskem,<\/li>\n\n\n\n<li>\u2022 Kolekci kapsl\u00ed \/ ochrann\u00fdch v\u00fdklenk\u016f pro poh\u0159b\u00edv\u00e1n\u00ed do zem\u011b nebo ulo\u017een\u00ed v kolumb\u00e1ri\u00edch.<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\"><strong>Aktivity realizovan\u00e9 v projektu<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\">V r\u00e1mci projektu budou realizov\u00e1ny n\u00e1sleduj\u00edc\u00ed aktivity:<\/p>\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>Vypracov\u00e1n\u00ed konceptu\u00e1ln\u00edho n\u00e1vrhu.<\/li>\n\n\n\n<li>Vypracov\u00e1n\u00ed detailn\u00edho n\u00e1vrhu.<\/li>\n\n\n\n<li>Vytvo\u0159en\u00ed prototyp\u016f.<\/li>\n\n\n\n<li>Testov\u00e1n\u00ed prototyp\u016f se skupinou spot\u0159ebitel\u016f.<\/li>\n\n\n\n<li>Tvorba marketingov\u00fdch materi\u00e1l\u016f.<\/li>\n\n\n\n<li>Strategie zna\u010dky a vizu\u00e1ln\u00ed identita.<\/li>\n\n\n\n<li>Aktualizace webov\u00fdch str\u00e1nek prost\u0159ednictv\u00edm implementace produktov\u00e9ho konfigur\u00e1toru a B2B panelu.<\/li>\n\n\n\n<li>N\u00e1kup softwaru a vybaven\u00ed nezbytn\u00e9ho pro implementaci nov\u00fdch produkt\u016f.<\/li>\n<\/ol>\n\n<p class=\"wp-block-paragraph\">Projekt je realizov\u00e1n za \u00fa\u010dasti zku\u0161en\u00fdch specialist\u016f na pr\u016fmyslov\u00fd design, co\u017e umo\u017e\u0148uje v\u00fdvoj ucelen\u00fdch, funk\u010dn\u00edch a estetick\u00fdch produktov\u00fdch \u0159e\u0161en\u00ed.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>C\u00edlov\u00e9 skupiny<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\">Projekt je ur\u010den pro:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>\u2022 Individu\u00e1ln\u00ed klienty hledaj\u00edc\u00ed modern\u00ed a personalizovan\u00e9 poh\u0159ebn\u00ed produkty,<\/li>\n\n\n\n<li>\u2022 Obchodn\u00ed partnery z poh\u0159ebn\u00edho pr\u016fmyslu,<\/li>\n\n\n\n<li>\u2022 Tuzemsk\u00e9 i mezin\u00e1rodn\u00ed z\u00e1kazn\u00edky se z\u00e1jmem o inovativn\u00ed produktov\u00e1 \u0159e\u0161en\u00ed.<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\"><strong>C\u00edle projektu<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>\u2022 Zv\u00fd\u0161en\u00ed konkurenceschopnosti spole\u010dnosti Remember Forever,<\/li>\n\n\n\n<li>\u2022 V\u00fdvoj inovativn\u00edch poh\u0159ebn\u00edch produkt\u016f,<\/li>\n\n\n\n<li>\u2022 Implementace modern\u00edch designov\u00fdch a v\u00fdrobn\u00edch proces\u016f,<\/li>\n\n\n\n<li>\u2022 Pos\u00edlen\u00ed pozice zna\u010dky na tuzemsk\u00e9m i mezin\u00e1rodn\u00edm trhu.<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\"><strong>Efekty a v\u00fdsledky projektu<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\">Realizace projektu p\u0159isp\u011bje k:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>\u2022 Roz\u0161\u00ed\u0159en\u00ed prodejn\u00edch trh\u016f a produktov\u00e9 nab\u00eddky spole\u010dnosti,<\/li>\n\n\n\n<li>\u2022 Zv\u00fd\u0161en\u00ed p\u0159\u00edjm\u016f spole\u010dnosti (odhadov\u00e1no a\u017e o 30%),<\/li>\n\n\n\n<li>\u2022 Zv\u00fd\u0161en\u00ed ziskovosti prost\u0159ednictv\u00edm v\u00fdvoje pr\u00e9miov\u00fdch a personalizovan\u00fdch produkt\u016f,<\/li>\n\n\n\n<li>\u2022 Zlep\u0161en\u00ed efektivity opera\u010dn\u00edch proces\u016f a sn\u00ed\u017een\u00ed materi\u00e1lov\u00fdch ztr\u00e1t,<\/li>\n\n\n\n<li>\u2022 Odli\u0161en\u00ed se na trhu d\u00edky unik\u00e1tn\u00edm designov\u00fdm \u0159e\u0161en\u00edm.<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\"><strong>Hodnota projektu a financov\u00e1n\u00ed<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\">Celkov\u00e1 hodnota projektu:<br\/>856941,00 PLN<\/p>\n\n<p class=\"wp-block-paragraph\">Spolufinancov\u00e1n\u00ed z Evropsk\u00fdch fond\u016f:<br\/>460130,00 PLN<\/p>\n\n<p class=\"wp-block-paragraph\">Vlastn\u00ed p\u0159\u00edsp\u011bvek p\u0159\u00edjemce:<br\/>396811,00 PLN<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Dopl\u0148uj\u00edc\u00ed informace<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\">Projekt je realizov\u00e1n v souladu se z\u00e1sadami politiky soudr\u017enosti Evropsk\u00e9 unie.<br\/>V\u00edce informac\u00ed o Evropsk\u00fdch fondech je k dispozici na adrese:<br\/>www.mapadotacji.gov.pl<br\/>Projekt realizovan\u00fd jest zgodnie z zasadami polityki sp\u00f3jnosti Unii Europejskiej.<br\/>Wi\u0119cej informacji o Funduszach Europejskich dost\u0119pnych jest na stronie:<br\/><a href=\"http:\/\/www.mapadotacji.gov.pl\"><strong>www.mapadotacji.gov.pl<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>N\u00e1zev projektu Pos\u00edlen\u00ed tr\u017en\u00ed pozice spole\u010dnosti Remember Forever prost\u0159ednictv\u00edm implementace doporu\u010den\u00ed z auditu a designov\u00e9 strategie Projekt je realizov\u00e1n spole\u010dnost\u00ed Remember Forever 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